The garment, not the logo.
Quality clothing from China's best independent labels. You're paying for the craft, not the name on the label.
The garment, not the logo.
Quality clothing from China's best independent labels. You're paying for the craft, not the name on the label.
Real brands
Not knock-offs.
Every item inspected
Checked by hand before it ships.
Direct from the maker
Ships from China. We say so upfront.
Tracked shipping worldwide
Follow your order to the door.
New in
Why does a linen shirt cost €180?
Rarely because of the linen. Most of that price is the logo, the campaign, the flagship rent, and four layers of distribution. The garment itself is a fraction of it.
We buy directly from independent Chinese labels doing genuinely good work — proper fabric, proper construction — and sell it without the machinery in between.
It isn't cheap. It's just honest.